Accelerate Aichi by 500 Global

Landing Pad

What is the Landing Pad Program?

The Accelerate Aichi by 500 Global Landing Pad program is designed to help international startups develop a customised Japan-focused go-to-market business plan and growth strategy.

Why Apply?

Be part of a bustling startup ecosystem leading in the automotive, manufacturing, mobility, and energy sectors.

Connect with Japanese corporate partners and key stakeholders to validate your business ideas and expansion plans.

Access our global network of startups, mentors, and industry partners with extensive knowledge and experience in global expansion.

Criteria: We’re looking for startups that are
  • Growth-stage global startups ready for market expansion
  • Committed to exploring expansion into Aichi and Japan
  • Providing tech-enabled solutions from B2B and B2C sectors
  • Able to commit at least one (1) C-suite level team member for the duration of the program
  • Willing to be physically present in Aichi for the duration of the program

Apply Now

Program Details
Phase 1: Understanding the Local Market and GTM Strategy
In phase one, learn the fundamentals of business expansion in Japan alongside our pool of industry expert mentors. Develop your Japan-specific go-to-market strategy, learn sales and marketing best practices, and find product-market fit in the region for your solutions.
Phase 2: Developing GTM Roadmap and Networking with Local Businesses
In this segment, startups will focus on practical applications of their learnings, have the opportunity to network with local corporate partners and stakeholders and receive 1:1 mentoring for any questions you may have during your market expansion journey.
Phase 3: Capital Growth and Pitch Prep
In the final phase of the program, startups will learn how to develop an effective presentation to industry stakeholders and receive feedback for further improvements from their assigned mentors.
Application Process

Applications open on 21 September.


The 500 Global team will review all applications carefully. We will reach out to schedule an interview if there is a potential fit.


We will respond with a decision prior to launching the Landing Pad Program.


Applications Open

Applications open on 21 September.

Applications Close

Applications Close on 22 October 2021.

Program Duration

10 January 2022 – 18 March 2022

Why Aichi, Japan?
2nd-highest in GDP in Japan
Japan is the third-largest economy in the world and Aichi Prefecture is *ranked second in highest GDP after Tokyo. Many leading companies chose this region to establish regional headquarters for business. Since 1977, Aichi has maintained the *No.1 position in Japan in the total shipment value of manufactured products.
Strategic Location
Situated at the heart of Japan in between Tokyo and Osaka, Aichi Prefecture is known as one of the gateways to the Asian market for international business ventures. In addition, the business expenses are relatively low compared to other major metropolitan cities such as Tokyo and Osaka.
Mature Startup Ecosystem
Aichi Prefecture was identified as a “startup ecosystem global hub city” by the Cabinet Office in 2020. The region is well-known for their mission-driven initiatives including designated market expansion offices that aim to help foreign startups set up new business and a startup support center that offers free coworking space and mentorship for startups.

*Aichi Prefecture is ranked second in highest GDP
**No.1 position in Japan in the total shipment value of manufactured products.
***For COVID-19 travel restrictions including visa application, quarantine period etc., please adhere to local regulations. More information can be found on the Ministry of Foreign Affairs website.

This Programme Is Operated By 500 Startups Incubator, L.l.c. (Together With Its Affiliates, “500 Startups”) And The Funds Advised By 500 Startups Management Company, L.l.c. Do Not Participate In Any Revenue Generated By These Activities. Such Programmes And Services Are Provided For Educational And Informational Purposes Only And Under No Circumstances Should Any Content Provided As Part Of Any Such Programmes, Services Or Events Be Construed As Investment, Legal, Tax Or Accounting Advice By 500 Startups Or Any Of Its Affiliates. This Post Is Intended Solely To Provide Information Regarding 500 Startups And The Stated Programme. All Content Provided In This Post Is Provided For General Informational Or Educational Purposes Only. 500 Startups Makes No Representations As To The Accuracy Or Information Contained In This Post And While 500 Startups Has Taken Reasonable Steps To Ensure That The Information Contained In This Post Is Accurate And Up-to-date, No Liability Can Be Accepted For Any Error Or Omissions. Participation In The Accelerator Does Not Guarantee Investment By A 500 Startups Fund And All Investments In Participants Are Subject To Satisfactory Completion Of Diligence And Investment Requirements Of The Relevant Fund. Under No Circumstances Should Any Information Or Content In This Post, Be Considered As An Offer To Sell Or Solicitation Of Interest To Purchase Any Securities Advised By 500 Startups Or Any Of Its Affiliates Or Representatives. Further, No Content Or Information Contained In This Post Is Or Is Intended As An Offer To Provide Any Investment Advisory Service Or Financial Advice By 500 Startups. Under No Circumstances Should Anything Herein Be Construed As Fund Marketing Materials By Prospective Investors Considering An Investment Into Any 500 Startups Investment Fund.